La Nación, Argentina’s most important newspaper, through its Revista Living supplement (focused on interior design, architecture, and art), has conducted an interview with me in which I discuss the hospitality art created for the Nhow Amsterdam Rai and Nhow Frankfurt hotels.
In my conversation with journalist Inés Marini, I delve into the meaning and symbolism underlying the striking aesthetics of these disruptive projects—arguably the most interesting aspect of this feature. The works created for these spaces usually stand out for their expressive visual impact: from the color palette to aesthetics blending Pop Art and Urban Art, the viewer is often captivated by the form and loses sight of the substance underneath.
In my conversation with Inés, I was able to provide deep insights into what I try to express from the perspective of meaning—what lies beyond that disruptive aesthetic that demands attention. This is of great value for offering both readers of Revista Living and anyone visiting the hotel the chance to transgress the irreverent and fun surface and dive into the message.
Decoding the Concepts:
- nhow Frankfurt: Themed under “The Art of Money,” the spatial storytelling develops a voracious critique of the contradictions and excesses of capitalism and the international financial system across the works covering the guest rooms.
- nhow Amsterdam Rai: Themed under “The Melting Pot of Cultures,” a series of visual codes—deployed through symbolic and iconographic elements—create a set of unexpected cultural interconnections. They express the idea that, despite visible differences, all human beings are connected, whatever our cultural legacy.
Whether you have had the opportunity to visit one of these hotels or simply have a passion for art with meaning, this interview will provide you with visions, ideas, and valuable reflections that go beyond the simple dimension of visual creation.
I hope you enjoy reading it as much as I enjoyed sharing my insights. Thank you to Mariana Kratochwil, editor-in-chief of the magazine, for giving me the opportunity to share a part of myself and my work as a spatial artist with her readers.
YOU CAN READ THE INTERVIEW BY CLICKING HERE
